Hi There.
Mostafa here, nice to meet you 👋 I am an investor and growth advisor for startups and Fortune 500 brands in SaaS, Consumer, Healthcare and Web3.
Some of the brands I've worked for and advised include Microsoft, TikTok, P&G, Amex, J&J, Citi, and WeWork.
I currently run NoGood, a growth consultancy + venture fund based in NYC.
Currently up To
Learning: Cryptography & Oud
Listening: Wegz, Frank Ocean & Kendrick Lamar
Reading: The Cold Start Problem by Andrew Chen
Talks +
Interviews
Recent Media
Appearances
Past Advisories

In the
works





Growth marketing consultancy behind some of the most iconic startups in tech and consumer.
Dukkan (means Bodega), your neighborhood corner store with sustainable produced grandma-approved pantry stables and authentic flavors from across the Middle East.
Early stage startup & venture studio
NFT collection created by the NoGood Studio, inspired by a team that breaks convention.





Thoughts
Inspiration
Archive
BOOKS
- Goodbye to All That
- The Hard Thing About Hard Things
- Palace Walk / Palace of Desire / Sugar Street
- 100 Years Of Solitude
ARTISTS
- Inji Aflatoun
- Joan Miro
- Derrick Adams
- Abdou ElBermawy

We are what we repeatedly do. Excellence, then, is not an act, but a habit.